How to Shift Perceptions Through Re-branding: A Case Study Speaker: Howard Wolff, FSMPS - WATG Favorite Quote from the Session “Your brand is not what you say it is, it is what they say it is.” Key Takeaways Your brand is the perception, over time, of what other people think of your company The Re-branding [...]
Posts from ‘August, 2008’
Build Business 2008: Navigating Uncertain Times
Navigating Uncertain Times: An Executive Briefing on What to Do Now Speakers: Randy Pollock, FSMPS - Walter P Moore Praful Kulkarni, AIA - GKK Corporation Monica Bell - HDR/CUH2A Bill Viehman - Perkins + Will Greg Nook - JE Dunn Construction (note: speaker names were not provided in the program so I pulled them from [...]
Build Business 2008: The Medici Effect
The Medici Effect Groundbreaking Innovation at the Intersection of Disciplines and Cultures Speaker: Frank Johnson Bestselling author of The Medici Effect: Breakthrough Ideas at the Intersection of Ideas, Concepts, & Cultures. Favorite Quote from the session “If you always look at the same places you will always come up with the same ideas.” Key Takeaways [...]
Build Business 2008: Lead Tracking and Client Relationship Management – Group 3
Group 3 Members: Tim Klabunde - William H. Gordon Associates – Moderator Carie Dunn, CPSM – Trivers Associates Denise Ann Balko, CPSM – BBC&M Engineering Diane Hathcoat, CPSM – BAMO Dinah Layton, CPSM – SLATERPAULL Architects Elizabeth Connolly, CPSM – TOWILL James Byrnes, CPSM – Erdman Anthony Jennifer Ganley, CPSM – ARUP Jessica McGaa, CPSM [...]
Build Business 2008: Lead Tracking and Client Relationship Management – Group 2
Group 2 Members: Tim Klabunde - William H. Gordon Associates - Moderator Carrie Mandelin, CPSM – Mortenson Construction Debbie Gilbert, CPSM – McCulloch England Associates Architects Emily Crandall, CPSM – Horizon Engineering Kelly Ryan, CPSM – Architects Mosher Drew Watson Ferguson Lori Slivensky, CPSM – Swinerton Builders Matt deWit, CPSM – Geosyntec Consultants Megan Muter, [...]
Build Business 2008: Lead Tracking and Client Relationship Management – Group 1
Group 1 Members: Tim Klabunde - William H. Gordon Associates - Moderator Dale A. Walker, CPSM – Francis Cauffman Danna Olivo, CPSM – Turner Construction Harry Lawrence, CPSM – RGA Environmental Julia Oseland, CPSM – Harris & Associates Lisa Thut, CPSM – Furgo Onshore Geotechnics Lynn DiPlacito, CPSM – GossenLivingston Shannon Bond, CPSM – PSOMAS [...]
