Building Business though Networking: a New Way of Thinking about Relationships
I received a message the other day from a friend telling me that I needed to visit Skittles.com. It wasn’t that Skittles had an incredible website and they were not giving away free candy samples, instead it was that the Skittles website isn’t a website!
I have been enjoying watching the evolution of the web for years, so you can only imagine then that a message about a non-website was well worth a trip to the world-wide-web. Here is what I found:
By the time Mark sent me an e-mail, he was already beyond frustrated after yet another failed marketing campaign. In the past several months, he had developed an ineffective postcard mailing, wasted time with a series of cold calls to potential clients, and spent hundreds of dollars on a web site optimization that did
In his recent post Roll with the Changes on PSMJ Resources Ed Hannan addresses the ever changing face of marketing. I especially like his thoughts on LinkedIn in the last four paragraphs. Namely, he and I agree that LinkedIn has become the business networking site of choice in the United States today. If you haven’t [...]
This years SMPS Build Business conference was nothing short of great: great friends, great information, and great fun. Some of my personal highlights included speaking at CPSM day on Wednesday on Building a Company of Rainmakers, celebrating with friends at this year’s awards gala, and finally meeting Randy Pollock, Mark Buckshon, and Mel Lester in [...]
