On Thursday this last week Matt Handal of Trauner Consulting Services, Inc. sent several marketers that I have a great deal of respect for a draft of the article “Learning to Accept the Three Card Monte.” The article discusses the practice of “pre-wiring” solicitations by procurement professionals. It caused quite a stir, including two great [...]
Posts Tagged ‘Mark Buckshon’
E-Mail vs. Phone vs. In-Person Meeting?
To what extent can you substitute emails for telephone calls and face-to-face meetings when maintaining and developing relationships with clients and other key market contacts? Four highly respected writers, authors, and marketing specialists are taking on the “E-Mail vs. Phone vs. In-Person Meeting” question through a simultaneous post on there blogs today. I am excited [...]
It’s Not ‘Just Business’
The phrase “It’s Just Business” has become an accepted way to dehumanize important decisions. The reality is that, in our relatively small industry where relationships are everything, it is impossible to negate the importance of relationships when faced with difficult business decisions. We cannot suddenly stop making important business decisions, but neither should we selectively [...]
Marketing Generosity
“Perhaps the most important lesson in business I’ve learned in the past few years is that, when it comes to marketing, it is not what you take, but what you give, that counts the most.” Mark Buckshon Construction News and Report If you have been reading this blog for the past year, or if you [...]
Build Business 2008: Wrap-up
This years SMPS Build Business conference was nothing short of great: great friends, great information, and great fun. Some of my personal highlights included speaking at CPSM day on Wednesday on Building a Company of Rainmakers, celebrating with friends at this year’s awards gala, and finally meeting Randy Pollock, Mark Buckshon, and Mel Lester in [...]
Build Success by Creating Value
It seems that almost every day I get an e-mail or note telling me about a new blog. Tracking several of these blogs I have found that often, after a sort time, the writer begins to realize that it takes a massive amount of time to regularly write compelling blogs. A common result of this [...]
