For years I have watched with astonishment as many of my introvert friends have excelled at social/business networking. If you read most books on networking, (there are hundreds of thousands of them) you continually see information that is geared towards extroverts: how to work a room, how to effectively meet new people, and what to [...]
Posts from ‘November, 2008’
Business Networking at your Company
Networking is “the cultivation of productive relationships for employment or business.” Notice that it isn’t something that happens solely at ‘networking functions’ or even something that happens just with people that don’t work at your company. Networking is about building mutually beneficial relationships that make life easy and more productive for both parties, even with [...]
Defining Success
As a marketing professional I would have previously defined success as my ability to bring work in the door. Several years ago, I came to the conclusion that success did not come down to winning projects, but rather, it came down to relationships (through which you can also greatly increase your ability to win work). However, [...]
“Fifteen Minutes Can Save You Millions”
I had a great conversation with Shannah Alloway Hayley of Urban Design Group earlier this week about how to build success on the world-wide-web. As we spoke I couldn’t help but think about Matt Handal’s Construction Netcast that is sponsored by his company, Trauner Consulting Services, Inc. The key to building a great web presence [...]
The Relationship Development Process
Success in business starts with successful relationships. Because of this, the relationship development process is often the guide that is used to govern the marketing and business development roles in companies. As you look at these stages of the relationship development process note that marketing plays the pivotal role of effectively laying the foundation for relationships, while [...]
